More celeb. hypocrisy

Hybrid cars are all the rage in Hollywood. Celebrities drive them like they're a badge of honor. You save a few gallons of gas, you save the planet. Right? Well, not when you hop on a private jet and burn enough fuel to propel NASCAR through 2050.

Of course, the stars need to go here and there. The location shoots, the fabulous vacations, etc. But that's why God created United Airlines. G-IV's, on the other hand, were created in the image of precious celebs.

Julia Roberts

On the ground: Roberts drives a Prius, which gets (at best) 60 miles to the gallon, shaving 30 miles off a normal car's mpg.
In the air: Chicago/LA, 1,749 miles in a private jet, the route she took with Rupert Everett while shooting "My Best Friend's Wedding."
Gas guzzled: 2,100 gallons of jet fuel.
Prius Penance: Julia would have to drive 30,000 miles, or roughly once around the earth and then some to even out her consumption in the air.
So Julia says: No word yet from Julia's rep.


Jennifer Lopez

On the ground: J-Lo tools around in her 60 miles-per-gallon Prius.
In the air: LA /New York, 2,475 miles in a private jet. Lopez was actually sued by a private jet company for allegedly skipping out on the bill, though she says it's all a misunderstanding and she was not supposed to be billed.
Gas guzzled: 2,750 gallons of jet fuel.
Prius penance: She'd have to drive 45,000 miles, and that's a lot longer for Jenny than just going down the block. It's actually more like twice around the earth.
So Jennifer says: There was no comment from Lopez's rep.


George Clooney

On the ground: George favors a Tango, an electric car that gets a whopping 135 miles to the charge.
In the air: Los Angeles/Tokyo, 5500 miles in a private jet.
Gas guzzled: 7,000 gallons of jet fuel.
Electric shocker: Even with his super-saver Tango, he'll have to drive over 57 oceans -- Pacific Oceans to break even.
So George says: Clooney's rep, publicist Stan Rosenfield, tells TMZ, "You clearly have no understanding of certain people's need for private transport," and points out that Clooney often has "no control" over his travel schedule.

Brad Pitt



On the ground: Eco-champ Brad is yet another Prius-lover, and he reportedly has several hybrids in his stable.
In the air: Los Angeles/Namibia, 9,400 miles in a private jet.
Gas guzzled: 11,000 gallons of jet fuel.
Prius penance: Brad burned enough fuel to take a Prius to the moon.
So Brad says: Pitt didn't have any comment. His rep tells TMZ that Pitt is out of the country.


Leo fueling his Prius And the true-blue Green Award goes to ... Leo DiCaprio.

On the ground: Leo drives a Toyota Prius
In the air: Leo flies just like us folk -- commercial, unless he positively must fly private because of scheduling.
Prius penance: None.



Source: http://www.tmz.com/2006/10/18/celebs-who-claim-theyre-green-but-guzzle-gas

Celeb hyprocrisy

Photo: Via Daily Mail

1) Paul McCartney and the Lexus Hybrid Delivered by Plane Fiasco

Given, it wasn't really the fault of our favorite green knight (and apparently he's really peeved). But somebody in his posse should have kept closer tabs on how that free Lexus LS600H Hybrid was going to get from Japan to the U.K. Green car it was -- but not any more. Delivery by plane instead of by boat means its transport footprint was 100 times larger, and it got 4 mpg for the first 5,966 miles of it’s life without even hitting the road. The shocking carbon blunder: This Beatles alum might as well have jumped in his car and driven around the world six times.

Source:



2) Google Founders and Their $60 million dollar "Party Plane"

Gotta have at least one air travel culprit on this list. In the workplace, media giant Google is greening the way with a solar-clad headquarters, cafeterias serving hormone-free chicken, beef from free-range cows and eggs from cage-free hens, and free shuttle service for employees. They even have an employee incentive plan that encourages walking, biking, and taking public transportation.

Course, that doesn't mean the co-founders follow it: After a public dispute, Sergey Brin and Larry Page were revealed to be more concerned about the size of the mattresses in their $60 million dollar "party plane." The Boeing 767 carries 180 passengers in commercial use and is three times as heavy as a conventional executive plane, says the Wall Street Journal. Tripped out with the comforts of home, the Google plane is luxury all the way, with customized showers, dining rooms, and bedrooms...which leave room for only 50 people.





3) Gwyneth Paltrow's Perfume Smells Fishy

Oh Gwynnie, you promote hybrids, shop for organic products and green baby furniture, and support Nobel Peace Prize Laureate and Father of Inconvenient Truth Al Gore, so why are you hawking a perfume line that contains seriously dangerous chemicals? According to the Cosmetic Database, Estée Lauder Pleasures Delight body lotion gets a hazard score of 8 out of 10 (10 being dose yourself with this stuff and bring on the cancer, birth defects, reproduction failures, and immune toxicity). And it's not like she didn't have better options: Of all the skin creams on the market we could lather up with, 96 percent show better scores.




4) Vanity Fair's Green Issue Features Material Girl

Ok, so this one's not exactly a celebrity, but Vanity Fair, tell us again: How exactly is Madonna green? In 2006, you hit the nail on the head when you put the spotlight on our dashing TreeHugger founder Graham Hill…but Madonna? Spending almost 10,000 dollars a month on Kabbalah-blessed hydration, she's more the Queen of Bottled Water than the Queen of Pop. Some even blame her for starting the trend in the 1980's, with her promotion of Evian. She also invests in oil exploration, and her carbon footprint could squash us flat, at 100 times the average British citizen's. And no hybrid for this gas-wallowing diva: Her fleet includes a Mercedes Maybach, two Range Rovers, Audi A8s, and a Mini Cooper S.

Greenwashing 450

HOW TO FIGHT GREENWASHING

Shop Smart

Use reputable sites, such as the Good Guide, to find out how green a product actually is.




Watch MTV?*

*always think about who has made the video and why.

Act like the Cohen brothers
have sweet street cred? use it to dismantle the myths greenwashing pushes



think about it

yup- that's it. just think. really think.

Greenwashing 101

HOW TO CONVINCE THE PUBLIC YOU ARE GREEN
find a pretty, famous face
Celebrities are of course the answer! Find yourself a celebrity who can get your company or product that extra umph. Having a celebrity, like Brad Pitt, say something is 'environmentally friendly' and that they use that product because they care- is pure gold!



Perhaps Kermit the frog is not what you typically consider to be a celebrity, but the recognizable character helps ford pretend 36/city 31/highway is efficiency and... green!

use something cute

cuteness is the way to go. add something cute, maybe furry, into your add and- bam! you're product is automatically more environmental!


wait, wait, wait- doesn't GE have 78 Superfund Sites? Didn't they have to pay $200 million in a settlement regarding their polution in the Housatonic River? What about the $92,000 fine they paid for violating minimum requirments to prevent toxic releases from a silicone manufacturing plant in Waterford, NY? Oh and then there was the $20,000 fine for moving 320 pounds of uranium to a waste treatment tank... etc. etc. etc.

using those green bills to pretend to be green
This is simple, spend lots of money to make people think youre green instead of investing in actual green technology.



The American Coalition for Clean Coal Electricity (ACCCE) spend $45 million on advertising for clean coal, while investing $3.5 in actual technologies. Oh, and did I mention the social justice issues that comes with the burning of coal- or how about the extraction process? Mountaintop Removal anyone?

I guess it doesn't seem so clean after all... but A for effort ACCCE.

it's all natural- what more do you want?



well- maybe i would suggest something that doesn't create a monoculture by destroying biodiversity, or something that uses less energy intense refining, perhaps using a crop that doesn't use more fertilizers and insecticides than any other crop, or maybe... something that is healthy for you? (maybe i'm just crazy...)